Every year on May 22nd, the crypto community pauses to mark one of the most iconic moments in Bitcoin's history: the day in 2010 when Laszlo Hanyecz paid 10,000 BTC for two pizzas, completing what is widely recognised as the first real-world commercial transaction using Bitcoin. That purchase, worth a 41 dollars at the time, has since become a symbol of how far digital assets have come.
This year, Bybit EU brought Bitcoin Pizza Day to life across Europe with a series of community events designed to celebrate that spirit of adoption, experimentation, and everyday crypto use. From local meetups to online activations, users across the EEA were invited to join the celebration and earn exclusive rewards simply by being part of the Bybit EU community. The events spanned multiple markets, reflecting Bybit EU's commitment to building genuine, local connections rather than a one-size-fits-all approach to community engagement.
[Take a look]<https://announcements.bybit.eu/en-EU/article/celebrate-bitcoin-pizza-day-with-bybit-eu-across-europe--blt024433217d8cdf29/>
Bybit EU used the occasion to highlight its broader mission: making digital assets accessible, useful, and rewarding for everyone in Europe. With products like the Bybit Card — which lets users spend crypto and earn cashback on everyday purchases — and Bybit Pay, which enables instant crypto payments at merchants across the EEA, the platform is actively turning the promise of Bitcoin Pizza Day into a daily reality for its users.
As the crypto industry matures, moments like Bitcoin Pizza Day matter more, not less. They remind us that behind every wallet address is a person — someone who chose to trust a new form of money before the rest of the world caught up. Bybit EU is proud to celebrate that choice, and to keep building the infrastructure that makes the next chapter of crypto adoption possible across Europe.